How to hire a copywriter the RIGHT way (real advice from a 6-figure copywriter)

Date:


For a one-person business, there’s emails, blog posts, website pages, social media posts (have you lost count of the channels yet?), presentations, video scripts, webinars, sales pages, opt-in forms … the list goes on and on.

And all this demand for copy has created a bigger problem if you’re looking to hire a writer.

You see, the copywriting industry has no central certifying body or universally recognized training path. So there’s a ton of opportunity, low barrier to entry, and no standardized pricing.

Combine that with the fact that many think they just naturally “get” how to write great copy, and all it takes for someone to “become a copywriter” is a $10 book and the word “copywriter” slapped on their website.

This all creates a confusing and costly landscape for you.

Because there are no standards, the range is extremely wide for both experience and pricing (and the two don’t necessarily correlate).

The current culture around copy encourages people to charge very high prices … while learning the craft and creating quality work is secondary. Which is heartbreaking to me because I’ve seen what great copy can do for a business.

I’ve worked with some of the best. People like IWT CEO Ramit Sethi, Ryan Levesque, and Jeff Walker, who regularly have multimillion-dollar launches. I’ve worked on launches with 187 separate copy deliverables (yes, that’s a real number), written sales letters for direct-mail powerhouses like Agora, and even launched my own products.

And lately, I’ve been working with seven- and eight-figure businesses to build out their content and copy teams. Like you, these businesses, despite having great success hiring for other positions, are confused and frustrated about where to find and how to hire great copywriters. (And in many cases, they overpay for mediocre talent.)

Let me break down how you should approach hiring a copywriter in 3 simple steps: 





Source link

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Share post:

Advertise With Us

For a sponsored / Paid / Guest Post. advertisers that target the software, games, telecom and IT industry. contact us at dagoldinfo@gmail.com

Popular

More like this
Related

Proxicast Indoor/Outdoor 2×2 MIMO Omnidirectional WiFi Antenna – Tri-Band 2.4/5.8/6 GHz – 3-5 dBi Gain – Vandal Resistant Low Profile Fixed Through-Hole Mount –...

Product Description FactoryFactory

Proxicast Tri-Band 2x2 MIMO WiFi Omni Antenna Model # ANT-131-M22

Key Features

Smaller than a can of soupSmaller than a can of soup

Through hole mountingThrough hole mounting

WaterproofWaterproof

Low Profile

Inconspicuous - 3.2 inches TallSimple Geometric ShapeOmnidirectional CoveragePaintable to Blend into Surroundings Vandal Resistant

Thick Threaded Mounting PostNot Removable from OutsideNo Exposed Coax Cabling Waterproof

Water & Dust Proof IP67 Rated When InstalledAdhesive Rubber Gasket between Antenna and Mounting Surface

For outdoor/indoor applications. Excellent for Wi-Fi hotspots, kiosks, M2M, IoT, telemetry and vehicle applications. Connect this antenna to existing Wi-Fi routers, access points or other Wi-Fi enabled devices which have 2 reverse polarity SMA external antenna connectors.

This low profile (~ 3 inches tall) fixed mount omni-directional 2x2 MIMO antenna provides 3 to 5 dBi of gain and supports the 802.11 b/g/n 2.4 GHz, 802.11 a/ac/ax 5.8 GHz and 802.11 be 6 GHz (Wi-Fi 7) frequency bands.

Permanently mounts via a 1/2 in. (13 mm) hole with locking internal nut. Resists vandalism with no exposed coax cable, high impact ABS radome shell and an extra thick threaded screw mounting post. Includes 10 ft of low-loss RG174 paired coax fed through center mounting post. Includes "L" bracket for optional wall mounting.

Ideal for use in vending machines, meter housings, equipment sheds, or other locations requiring a low-profile vandal resistant external antenna. Also suitable for vehicle mounting on buses, vans, trucks or other mobile installations. Completely waterproof (IP67) when installed with post extending into a water-tight enclosure. Not waterproof when used exclusively with wall bracket.

Integrated RPSMA male plug connectors mate with female jacks found on most Wi-Fi access points and routers.

* For optimum performance this antenna should be mounted on a flat, horizontal metal surface at least 8 inches in diameter.

Works with Any WiFi System

WiFi LogoWiFi Logo Use with Any WiFi Device that has 2 External Antennas Simple Installation Drill 1/2" Hole in Mounting Surface Feed Coax Through Hole Tighten Antenna Lock Nut Unscrew Factory Antennas from Device Screw on Proxicast Antenna Cables Tri-Band 2.4 , 5.8 & 6 GHz Support Supports all WiFi Technologies and Generations

WiFi-1 ~ 802.11aWiFi-2 ~ 802.11bWiFi-3 ~ 802.11gWiFi-4 ~ 802.11niWiFi-5 ~ 802.11acWiFi-6 ~ 802.11axWiFi-7 ~ 802.11be Universal Compatibility

Industry Standard RP-SMA ConnectorWorks with Any Brand of WiFi Access Point, Router, Booster, Repeater, Bridge, Camera, etc.Use with Mesh Wireless RadiosUse as a Bluetooth or ZigBee Antenna

Technical Specifications

Frequency Range 2.4, 5.8 & 6 GHz WiFi Frequency Bands Peak Gain 5 dBi Impedance 50 Ohm VSWR < 2:1 Polarization Vertical Connectors 2x Reverse Polarity SMA Male Plugs (RP-SMA) Coax Length 10 ft (3 m) Low-Loss RG174 Paired Coax Mounting Screw Mounted via a 1/2 in. (13 mm) Hole with Locking Internal Nut Ground Plane 8" diameter min recommended Dimensions Height 3.2 in. (82mm); Diameter 1.9 in. (48 mm) Weight 4.2 oz (119 g) Materials ABS Plastic (black) + Nickel-Plated Brass + Foam Adhesive Pad Operating Temperature -40°C to +70°C Full Specification Sheet Download PDF under the Product Guides and Documents section of this listing Support Free US-based Support Model Number ANT-131-M22

Application Examples

Vending MachinesVending Machines

Kiosks & ATMsKiosks & ATMs

Machine Control PanelsMachine Control Panels

Surveillance CameraSurveillance Camera

Vending Machines

Inventory LevelsMachine StatusAdvertising UpdatesPrice Changes Kiosks & ATMs

Bank MachinesSelf Service KiosksDigital SignageAlarm Systems Machine Control Panels

PLC'sNEMA EnclosuresWeather StationsMeters & Pump Houses Surveillance

WiFi CamerasDVRs' & NVR'sCovert InstallationsLaw Enforcement Add to Cart Add to Cart Customer Reviews 3.5 out of 5 stars 40 3.5 out of 5 stars 40 4.6 out of 5 stars 12 3.7 out of 5 stars 25 Price $27.95$27.95 $39.95$39.95 — — WiFi Bands 2.4, 5.8 & 6 GHz 2.4, 5.8 & 6 GHz 2.4, 5.8 & 6 GHz 2.4, 5.8 & 6 GHz Peak Gain 5 dBi 5 dBi 2-4 dBi 2 dBi Height 3.2 in 3.2 in 0.65 in 0.6 in Diameter 1.9 in 1.9 in 3.2 in 1.8 in Connector RP-SMA Male 2 x RP-SMA Male 2 x RP-SMA Male RP-SMA Male Coax Length 10 ft 10 ft 3 ft 6.5 ft Feature Vandal Resistant 2x2 MIMO 2x2 MIMO Small Diameter
MIMO Omni Directional Indoor / Outdoor WiFi Antenna - 3 inches Tall with 3-5 dBi Gain - Permanent Mount - Weatherproof
Works on all WiFi Networks Worldwide including 2400 MHz, 5800 MHz and 6000 MHz. Supports all WiFi Versions including WiFi-6 and WiFi-7
2 Reverse Polarity SMA Male Connectors on 10 ft Low-Loss Coax Lead - Rugged Vandal Proof Materials & Design
Compatible WiFi Outdoor Antenna for WLAN Devices such as Access Points, Hotspots and Routers from Airlink, ASUS, CalAmp, Cisco, Cradlepoint, Digi, D-Link, Linksys, MoFi, Netgear, Novatel, Pepwave, TP-Link, Sierra Wireless and many others
Ideal for industrial, commercial and IOT applications such as Retail Hot Spots, Kiosks, Vending, Point-of-Sale (POS), Machine-to-Machine (M2M), Video Surveillance (Cameras, DVRs, NVRs), NEMA Control Panels & Enclosures, Mobile & Vehicles (buses, trucks, cars, vans, motorhomes), SCADA, Telemetry, PLCs, RTUs, Digital Signage and more